According to the Department of Health (DoH), leukemia is the fourth cancer killer in the Philippines. Further, the Philippine Health Advisories Report of DoH ranks leukemia as the fifth in overall mortality. It is the fourth leading cause of death among Filipino males, and sixth among Filipino females. Despite these facts, little attention is accorded to leukemia in the country. Thus, the EPCALM Adult Leukemia Foundation of the Philippines, the first and only non-profit organization of its kind in the country, seeks to create public awareness and consciousness on leukemia by spearheading the first-ever observance of World Leukemia Awareness Month (WLAM) in the country this September. Together, we join the global community to mark WLAM toward recognizing the multi-faceted needs of our leukemia-afflicted brothers and sisters, and their families—as they go through their healing journey.